Downtown Lighting & Santa's Arrival 2026

Downtown Lighting & Santa's Arrival 2026 brings families to Main Plaza in New Braunfels on Friday at 6 PM. A seasonal favorite to fold into your fall weekend plans — and an easy weekend plan with the kids. No ticket needed — it's free to attend. Join us at Main Plaza to kick off the holiday season with the lighting of beautiful downtown New Braunfels and Santa's arrival!